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Outfront Billboards Advertising in Atlanta
Depending on the exact area your looking at, a Outfront billboard could be your best bet! Outfront Billboards is a large player in the billboard industry, and has some very visible billboards at major intersections, on highways, on expressways, and stadiums as well. We can help you make sure that the billboard you are getting, is the best for your needs. Billboard Connection will check all major roads for the market you are wanting to saturate, check Each Billboard Company (Major and Minor) to find the best billboard, at the best price!
Billboards Increase Your Brand Awareness
For most business owners, the number one problem they face is brand awareness. Your customers simply won’t call you if they don’t know you exist. When it comes to creating the right marketing mix, billboards can help your business become a household name. That’s where Billboard Connection can help.
For more than 30 years, we’ve been working with businesses of all industries and all sizes. With every business we work with, we have one goal in mind- to get you seen by as many people as possible. For us, it’s not just renting you a billboard, outdoor poster or mall ad. For the staff at Billboard Connection, your success is our success.
Outdoor Advertising Makes Traffic Work For You
“I love traffic!”, said no person ever. In 2018, Atlanta ranks as the fourth worst in traffic in the country. It’s not a statistic to brag about, but if you look on the bright side, there are ways to make traffic pay off. It’s no secret that billboards along places like I-85, I-985, I-285 and I-20 give people something to look at every day on the way to work and home. That kind of exposure can really pay off with new customers, and that’s traffic no one complains about- ever!
Bringing new customers to your business is only one way billboards around Atlanta pay off. We recently had a roofing company rent a billboard along I-316, and he noticed that he got more hits to his website. The more traffic that went to his website, the more Google rewarded his rankings which increased his visibility. It was a positive cycle that resulted in so much business, that he’s expanding.
This is just one way that including outdoor advertising in your marketing mix can boost other elements of your marketing. Call us and let’s talk about building a campaign for your business today.
Do Billboards Really Work?
Sales people often say that it takes 6-8 “touches” with a potential client or customer before they consider buying from you. If you think of how often one person sees the same billboard or outdoor ad, that can be accomplished in a week. Keep in mind, we often take the same routes to work, the grocery store, school or home. This means any outdoor advertising in our path gets seen nearly every time. That’s a lot of exposure.
Also, billboards can’t be turned off. There’s no technology to fast forward through them. They work for your company 24 hours a day for every day they’re up. That puts your business in front of a lot of people for extended periods of time. This is the reason billboards and other forms of outdoor advertising are still incredibly popular. The add to the marketing mix for nearly any type of business.
Types of Outdoor Advertising
The staff at Billboard Connection have the experience and expertise to help you develop a successful outdoor advertising strategy. We look at your marketing goals and explore ways to help you make those goals a reality. Some of our options include:
- Billboards
- Bus stop ads
- Taxi ads
- Mall Advertising
- Digital billboards
- Movie Theater Advertising
- Mobile billboards & More
- Let’s talk about how we can help you maximize your exposure and get your phone ringing more.
How Much Does It Cost To Rent A Billboard In Atlanta?
It’s the number one question we get asked by people interested in renting a billboard. The only problem is, the answer is always, “It depends!” More often than not,
- Factors involved in renting a billboard include:
- The type of billboards- poster type or digital
- Location of the billboard
- Number of billboards to be included in your campaign
- Length of time to rent the billboard
These are the primary factors to consider whenever renting a billboard in Atlanta. Let our knowledgeable staff help you identify all the factors involved so we can create the right outdoor advertising campaign for our business and budget.
Facts About Billboards & Outdoor Advertising
In 2017, a study came out that revealed that people around Atlanta spend an average of 70 hours in traffic jams. That’s a lot of time to look around. Plus, nearly 14% of drivers in Atlanta spend 90 minutes or more in their commute to work. Outdoor advertising turns these seemingly awful numbers around and puts them to work on your behalf.
Interstate 85 sees hundreds of thousands of cars on a daily basis. Stop and imagine being able to exposure your business to that much traffic. Now, think of capturing a percentage of that business. This is the power of billboard advertising- it’s available to you for less than you imagine.
Renting a billboard, like all marketing, is about investing in your business wisely. The key is to consider the return on the investment. If you look at the average revenue the your typical client brings in, it can be easy to see how the numbers can easily make sense for including billboard ads in your marketing mix.
Do Billboards Work?
This is another question we get asked all the time. A study was carried out a few years ago that revealed that 77% of the participants in the study remembered seeing a specific billboard and more than 50% of the people were able to recall the details of the company along with the product/service displayed. With digital billboards, the retention rate was even better. Clearly, no type of advertising captures everyone, but it’s clear that billboards and other forms of outdoor advertising sticks with people.
Billboard advertising can:
- Improve your brand awareness
- Remind your potential customers about your business repeatedly
- Help you establish or maintain “top of mind” awareness
- Make you seem all over town
- Embed your brand
- Put your business in front of thousands
When you consider that most of us think about things we need to buy while driving around, billboards can be a timely reminder. More than half of purchasing decisions are made on the commute to work. This means that outdoor advertising can help tip the scales toward your business.
Where Do You Want Your Business Seen?
Whether you serve your customers locally or you provide a product or service that’s not geographically anchored, billboards and outdoor advertising introduce your business to new customers everywhere. We can help you identify the right type of outdoor advertising campaign using both traditional and digital billboards to spread your brand across Atlanta. We work hard to bring to help you get the most out of your marketing dollars. Call us and let’s get more business today.
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making it look like readable English. Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text, and a search for ‘lorem ipsum’ will uncover many web sites still in their infancy. Various versions have evolved over the years, sometimes by accident, sometimes on purpose (injected humor and the like).
Billboards Convert
A study published a few years ago found that more than 30% of people viewing a passing billboard bought the product or service the following week. There are other forms of marketing that don’t come close to that return on investment. That’s why billboards remain a powerful marketing tool.
Testimonials
Neal and the rest of the Billboard Connection team provided outstanding customer service during the time I worked with them. The billboards they have provided have been a huge help in marketing my business with low prices and again great customer support. Thank you!!
Staff very friendly and knowledgeable about marketing. Great customer service that is always there to help you with you with your advertising. Give them a call ASAP for any of your outdoor marketing needs nation wide! 5*
Billboard Connection quickly provided us high traffic billboards in the areas we needed, at a lower price than the local competitors. Their customer service was excellent as they were honest about all costs and even helped us with designing an effective billboard campaign. Billboard Connection was a pleasure to work with and I’d recommend their services to any business looking to make an impact in their local area.
Neal's been a real pleasure to work with over the last several years. I always feel he is looking out for my company's best interest. In this day and age with so many options its not so easy to say. Thanks again.
Billboard Connection and Neal Spencer are excellent media partners for Chandley Communications Inc. They're responsive, knowledgeable and provide excellent monthly reporting for our clients. Great company, honest rep and a strong part of our media mix.
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Outdoor Advertising Service Area
We work with a wide variety of business around the (CITY) area. In fact, we work with clients all around the metro Atlanta area including Marietta, Kennesaw, Cumming, Douglasville and more. Call us and let’s talk about how we can help you make the most out of traffic in Atlanta.
Billboard Connection
303 Perimeter Center North
Suite 300
Atlanta GA 30346