Puzzling Billboard Campaign Captures Michigan

Puzzling Billboard Campaign Captures Michigan

Are you good at puzzles?  Do you think you could solve one on a giant billboard?  Commuters in Grand Rapids, Michigan were treated to a puzzle over the summer as a stunt for the Mary Free Bed Rehabilitation Center.  The stunt spanned a few days earlier this month as...
Mississippi State Thanks Former QB with Billboards

Mississippi State Thanks Former QB with Billboards

  Mississippi State used digital billboards this weekend to thank a former star player and wish him well as he kicked off his professional career.  The school wanted former quarterback Dak Prescott to know that they were behind him as he prepared for his first...
Billboard Advertising Revenues Continue to Rise

Billboard Advertising Revenues Continue to Rise

Billboard and other Out of Home Advertising (OOH) have seen revenues rise 4.1 percent in the second quarter of 2016, compared to the same time last year.  For the year to date, OOH is up 3.8 percent and is outpacing total local media, which is trending downward,...
Billboard Campaign Shows Support for Police

Billboard Campaign Shows Support for Police

A statewide billboard campaign has been launched in a show of support for law enforcement.  Hundreds of digital billboards will display the message, “Home of the Free because of Georgia’s Brave,” along with an image of a police officer or a badge....

Ad Campaign Aims to Keep Customers Away

Billboard campaigns are done to drive customers to a business, but a Texas funeral home is using billboards for just the opposite…to keep people away.  But it’s all in the name of safety.  The message is simple, “Don’t text and drive-we can...

Stay Puft Man Hits London for “Ghostbusters” Premiere

He’s back…and truly larger than life!  As a part of the premiere of the “Ghostbusters” reboot in London, Sony Pictures and its advertising agencies transformed a heavily traveled rail station to look like a New York station and put commuters in...