New Billboard Campaign for IKEA is Mismatched

If you saw the billboard above, would you know it was all part of the plan or think that the installer should be fired?  The billboard design is done according to plan, as part of a new outdoor campaign for IKEA.  The company is acknowledging that their furniture is a...
Consumers Design Ford’s Digital Billboards

Consumers Design Ford’s Digital Billboards

The Ford Motor Company just finished up a unique angle on their digital billboard marketing…they allowed consumers to design billboards, then displayed them in cities all over the country.  It was part of their “By Design” campaign that started in...
Billboards Show Support for Terminally Ill Boy

Billboards Show Support for Terminally Ill Boy

He’s only 8, but has big dreams of being famous, specifically in China.  Rhode Island native Dorian Murray has a rare and untreatable form of pediatric cancer.  But his dreams of being famous have gone viral globally thanks to a Facebook post by his dad.  Clear...
Georgia Wants to Stay On Your Mind

Georgia Wants to Stay On Your Mind

The University of Georgia is hoping to stay front and center in the minds of potential recruits with its newest billboard campaign, “Pro Bowl Dawgs.”  The University is expressing their pride and appreciation for their NFL alums…Todd Gurley with the...
Jackpot Total Exceeds Billboard Allowance

Jackpot Total Exceeds Billboard Allowance

It’s been big before, but never this big…the Powerball jackpot is now over $1.4 billion, a figure that is too large for the digital billboards to post!  The Georgia Lottery has used the maximum number available on their billboards, $999 million.  Despite...
Billboards to Feature Award Winning Art

Billboards to Feature Award Winning Art

A collaborative effort between Adams Outdoor Advertising and the art community in central Pennsylvania will soon be bringing several original art works to larger than life status.  It’s the second year for the ArtPop Billboard Competition, but this year, a new...
Teen Found After Billboard Ads Expanded

Teen Found After Billboard Ads Expanded

A 16 year old girl from North Carolina was found safe in Georgia after the FBI expanded its billboard campaign into the state.  Elisabeth Mayo had been missing since Wednesday, when she was last seen at her home in Mooresville, NC.  Authorities decided to expand their...
Bread Billboards Getting Quite a Rise

Bread Billboards Getting Quite a Rise

Nature’s Own is said to be America’s best selling brand of bread.  But while they don’t really advertise in their existing markets, they did hire Scout, an Atlanta based agency, to help them introduce their product in new markets…and their...
Changes Coming to Buckhead’s Bright Billboards

Changes Coming to Buckhead’s Bright Billboards

    Digital billboards in Buckhead have not been popular with residents there, but relief from the bright lights could be on the horizon.  The two billboards in the heart of Buckhead where Roswell Road meets Peachtree Road may soon be getting an upgrade. The Atlanta...
Whiskey Billboard Has Memorable Launch

Whiskey Billboard Has Memorable Launch

This year’s Bonfire Night in the UK may have been more memorable than others, thanks to a new billboard campaign.  Bonfire night is a party night when effigies of Guy Fawkes are burned.  As people proceed on their pub crawl routes, they were met with projected...