Human Billboard Works in Raleigh

Digital billboards aren’t the only form of outdoor media that can change the message every few minutes…a human billboard recently debuted in Raleigh, North Carolina in which 63 people each held a panel of the billboard.  The message changed every few...

Apple Revives IPhone Billboard Campaign

Apple has revived a popular crowd sourcing billboard campaign that they did last year to promote the launch of the Iphone 6.  They are using photos taken with Iphones on billboards to show the quality that can come from the tiny camera.  This has prompted a huge...

New Billboard Campaign for IKEA is Mismatched

If you saw the billboard above, would you know it was all part of the plan or think that the installer should be fired?  The billboard design is done according to plan, as part of a new outdoor campaign for IKEA.  The company is acknowledging that their furniture is a...
Consumers Design Ford’s Digital Billboards

Consumers Design Ford’s Digital Billboards

The Ford Motor Company just finished up a unique angle on their digital billboard marketing…they allowed consumers to design billboards, then displayed them in cities all over the country.  It was part of their “By Design” campaign that started in...
Billboards Show Support for Terminally Ill Boy

Billboards Show Support for Terminally Ill Boy

He’s only 8, but has big dreams of being famous, specifically in China.  Rhode Island native Dorian Murray has a rare and untreatable form of pediatric cancer.  But his dreams of being famous have gone viral globally thanks to a Facebook post by his dad.  Clear...
Georgia Wants to Stay On Your Mind

Georgia Wants to Stay On Your Mind

The University of Georgia is hoping to stay front and center in the minds of potential recruits with its newest billboard campaign, “Pro Bowl Dawgs.”  The University is expressing their pride and appreciation for their NFL alums…Todd Gurley with the...
Jackpot Total Exceeds Billboard Allowance

Jackpot Total Exceeds Billboard Allowance

It’s been big before, but never this big…the Powerball jackpot is now over $1.4 billion, a figure that is too large for the digital billboards to post!  The Georgia Lottery has used the maximum number available on their billboards, $999 million.  Despite...
Billboards to Feature Award Winning Art

Billboards to Feature Award Winning Art

A collaborative effort between Adams Outdoor Advertising and the art community in central Pennsylvania will soon be bringing several original art works to larger than life status.  It’s the second year for the ArtPop Billboard Competition, but this year, a new...
Teen Found After Billboard Ads Expanded

Teen Found After Billboard Ads Expanded

A 16 year old girl from North Carolina was found safe in Georgia after the FBI expanded its billboard campaign into the state.  Elisabeth Mayo had been missing since Wednesday, when she was last seen at her home in Mooresville, NC.  Authorities decided to expand their...
Bread Billboards Getting Quite a Rise

Bread Billboards Getting Quite a Rise

Nature’s Own is said to be America’s best selling brand of bread.  But while they don’t really advertise in their existing markets, they did hire Scout, an Atlanta based agency, to help them introduce their product in new markets…and their...