by Susan 1 | Apr 18, 2016 | News
It’s been 6 months since the senseless murder of a loving father and husband…and no suspect in sight. Gregg Hawkins’ widow is hoping that a new digital billboard campaign will change that. Hawkins was fishing on October 16th at Mona Boat Ramp in...
by Susan 1 | Apr 11, 2016 | News
Norwegian Airlines has lived up to the phrase “Go Big or Go Home.” To promote a new flight from Oslo, Norway to New York City last year, they didn’t just get a billboard and put New York’s famous skyline on it to entice people, they went all...
by Susan 1 | Apr 1, 2016 | News
New Smyrna Beach wants you! For the past year, billboard advertisements touting New Smyrna Beach as “Orlando’s Best Beach” have been lining both I-95 and I-4 in Florida, to encourage nearby Orlando residents and visitors to make a trip to the beach....
by Susan 1 | Mar 14, 2016 | News
Spring is not the only feeling in the air…this week, happiness is also palpable, thanks to this year’s “Smile Across America” campaign. Atlanta is once again one of the 31 cities included in the campaign that aims to “spread optimism and...
by Susan 1 | Mar 8, 2016 | News
Reusing and recycling materials and containers is high priority for many companies in this day and age…but one company has come up with a pretty unique idea. The Noosa Yoghurt company used tops from their yoghurt containers to create the Colorado state flag on...
by Susan 1 | Mar 2, 2016 | News
Interaction with a billboard seems to be a thing of the future…but everyday, companies are coming up with new ways to make it a reality. Theraflu is at the center of a first-of-its-kind interactive billboard technology with a thermal detecting billboard...
by Susan 1 | Feb 22, 2016 | News
Digital billboards aren’t the only form of outdoor media that can change the message every few minutes…a human billboard recently debuted in Raleigh, North Carolina in which 63 people each held a panel of the billboard. The message changed every few...
by Susan 1 | Feb 15, 2016 | News
Apple has revived a popular crowd sourcing billboard campaign that they did last year to promote the launch of the Iphone 6. They are using photos taken with Iphones on billboards to show the quality that can come from the tiny camera. This has prompted a huge...
by Susan 1 | Feb 8, 2016 | News
If you saw the billboard above, would you know it was all part of the plan or think that the installer should be fired? The billboard design is done according to plan, as part of a new outdoor campaign for IKEA. The company is acknowledging that their furniture is a...
by Susan 1 | Feb 4, 2016 | News
The Ford Motor Company just finished up a unique angle on their digital billboard marketing…they allowed consumers to design billboards, then displayed them in cities all over the country. It was part of their “By Design” campaign that started in...
