by Jeni | Apr 24, 2017 | News
Outfront Media came up with an interesting way to cover their unused billboard space in one of their Florida markets. The Read and Seed campaign sparked the curiosity of onlookers, so much so that people started writing in to local media outlets asking if the...
by Jeni | Apr 17, 2017 | News
In a nation seemingly more divided than ever, an anonymous artist is aiming for unity. “Everybody” billboards are popping up all over “America’s heartland.” As many as 18 billboards with the theme have gone up in places like New York,...
by Jeni | Apr 14, 2017 | News
A hidden gem in Atlanta is in its inaugural year at its new location…The Piedmont School of Atlanta has moved from its North Druid Hills location to Oglethorpe University campus in Brookhaven. Piedmont’s head of school, Dr. Catherine Trapani, says...
by Jeni | Mar 8, 2017 | News
It’s time once again for a national public service advertising and scholarship contest against texting and driving. Prominent leaders from the advertising industry have teamed up with Project Yellow Light to raise awareness of the growing problem of distracted...
by Jeni | Jan 16, 2017 | News
This is Conner Poe’s last week as President and CEO of the Outdoor Advertising Association of Georgia (OAAG). Poe has held the post for nearly a decade, taking the reigns back in September of 2007. Poe is leaving the OAAG for a Resident Vice President of...
by Jeni | Jan 11, 2017 | News
With nearly half of Georgia’s counties declared as being in a state of emergency last Friday, local officials had another opportunity to use a fairly new tool to help get the word out. A recent partnership between the Outdoor Advertising Association of Georgia...
by Jeni | Dec 13, 2016 | News
If you’ve ever tried to avoid being stuck in traffic by using public transit to an event, you know timing is key to catching the next available ride. Sports fans in Boston are getting some help to do that with a huge digital billboard outside of Boston’s...
by Jeni | Dec 6, 2016 | News
Ever wanted to pet a cheetah? Get splashed by a whale? Travelers in Australia can do just that without even leaving the airport! It’s all thanks to an interactive billboard system at the Canberra Airport that shows an image of the animals on a video screen and...
by Jeni | Dec 1, 2016 | News
A visit to New York City is hardly complete without a stroll through Times Square. A “bright light district” similar to that iconic destination may soon be coming to Atlanta. An organization called Central Atlanta Progress (CAP) is pushing to have sign...
by Jeni | Oct 3, 2016 | News
The makers of Kit Kat and their agencies went a slightly different route when introducing their candy to Columbia last year. Rather than hand out samples to show people how delicious their product was, agencies built on their slogan, “Give me a...