by Susan 1 | Dec 13, 2016 | News
If you’ve ever tried to avoid being stuck in traffic by using public transit to an event, you know timing is key to catching the next available ride. Sports fans in Boston are getting some help to do that with a huge digital billboard outside of Boston’s...
by Susan 1 | Dec 6, 2016 | News
Ever wanted to pet a cheetah? Get splashed by a whale? Travelers in Australia can do just that without even leaving the airport! It’s all thanks to an interactive billboard system at the Canberra Airport that shows an image of the animals on a video screen and...
by Susan 1 | Dec 1, 2016 | News
A visit to New York City is hardly complete without a stroll through Times Square. A “bright light district” similar to that iconic destination may soon be coming to Atlanta. An organization called Central Atlanta Progress (CAP) is pushing to have sign...
by Susan 1 | Oct 3, 2016 | News
The makers of Kit Kat and their agencies went a slightly different route when introducing their candy to Columbia last year. Rather than hand out samples to show people how delicious their product was, agencies built on their slogan, “Give me a...
by Susan 1 | Sep 20, 2016 | News
Are you good at puzzles? Do you think you could solve one on a giant billboard? Commuters in Grand Rapids, Michigan were treated to a puzzle over the summer as a stunt for the Mary Free Bed Rehabilitation Center. The stunt spanned a few days earlier this month as...
by Susan 1 | Sep 12, 2016 | News
Mississippi State used digital billboards this weekend to thank a former star player and wish him well as he kicked off his professional career. The school wanted former quarterback Dak Prescott to know that they were behind him as he prepared for his first...
by Susan 1 | Sep 9, 2016 | News
Billboard and other Out of Home Advertising (OOH) have seen revenues rise 4.1 percent in the second quarter of 2016, compared to the same time last year. For the year to date, OOH is up 3.8 percent and is outpacing total local media, which is trending downward,...
by Susan 1 | Aug 29, 2016 | News
A statewide billboard campaign has been launched in a show of support for law enforcement. Hundreds of digital billboards will display the message, “Home of the Free because of Georgia’s Brave,” along with an image of a police officer or a badge....
by Susan 1 | Aug 23, 2016 | News
Billboard campaigns are done to drive customers to a business, but a Texas funeral home is using billboards for just the opposite…to keep people away. But it’s all in the name of safety. The message is simple, “Don’t text and drive-we can...
by Susan 1 | Jul 29, 2016 | News
He’s back…and truly larger than life! As a part of the premiere of the “Ghostbusters” reboot in London, Sony Pictures and its advertising agencies transformed a heavily traveled rail station to look like a New York station and put commuters in...
