Amazon, the company, is a great source of inspiration for its ads, especially recently.
If you’re not a fan of fantasy, you may not have known about the “Wheel of Time” series, recently released on Prime.
In the runup to the release of the first episode, the company created a number of anamorphic billboards in a bid to help get the word out.
These ads aren’t 3D, and when seen from the “wrong” angle, that fact is obvious. When seen from most angles, however, the effect is remarkable. Characters seem to literally pop out from the billboard.
It’s amazing, and even better, it’s something that any company can do, no matter what product or service you’re selling. Imagine your product, fifteen feet tall, seeming to jump out at your prospective customers, with the effect bolstered by whatever message you’d care to have accompany it.
Anamorphic ads have been used to great effect for years, but 2021 saw an impressive surge in both their use and the creativity driving their creation.
No matter what kind of billboard advertising you’d like to use, we’re here to help. If you’re struggling to come up with ideas for how you could put the technology to use for your product, company or brand, we can help with that too. Our advertising professionals have decades of experience, and can assist you with designing a campaign that will be one for the books.
Just give our talented advertising experts a call at 770-391-8528 and let’s make advertising magic together!
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