Digital Billboards in Downtown Atlanta

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Digital Billboards in Downtown Atlanta

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Digital Billboards Get Your Business Seen In Downtown Atlanta

Nearly every business struggles with the issue of brand awareness. It’s a simple concept that if your customers don’t know you exist, they just won’t call you. When it comes to creating the right marketing mix for your company, digital billboards can help turn your business into a household name. That’s where Billboard Connection can help.

For more than 30 years, we’ve worked with businesses of all industries and all sizes. We can create a billboard advertising campaign targets all markets- local, regional and national.

With every business we work with, we have one goal in mind- to get you seen by as many people as possible. For us, it’s not just renting you a billboard, outdoor poster or mall ad. For the staff at Billboard Connection, your success is our success.

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Billboard Advertising Makes Traffic Work For You

“I love traffic!”, said no person ever. In 2018, Atlanta made the list as the fourth worst in traffic in the country, and no one says traffic around Metro Atlanta is easy- especially during rush hour!

That’s where an experienced billboard advertising company helps you see how to make traffic pay off. It’s no secret that billboards along places like I-75, I-285 and highway 41  give people something to look at every day on the way to work, home or play. Digital billboards give you the kind of exposure that can help solidify your brand in the minds of your potential customers. And, that kind of traffic is something we’ve never heard complaints about!

Bringing new customers to your business is only one-way outdoor advertising around Metro Atlanta pays off. We recently had a roofing company rent a billboard along I-75, and he noticed that he got more hits to his website. The more traffic that went to his website, the more Google rewarded his website ranking which increased his visibility online. It was a positive cycle that resulted in so much business, that he’s now expanding his staff to handle the rush.

This is just one way that including billboard ads in your marketing mix can boost other elements of your marketing. Call us and let’s talk about building a campaign for your business today.

Do Digital Billboards Really Work?

Sales professionals often say that it takes 6-8 “touches” with a potential client or customer before they consider buying from you. If you think of how often one person sees the same billboard or outdoor ad, that can be accomplished in a week- with thousands of people!

We all typically take the same routes to work, the grocery store, school or home. This means any billboards in our path gets seen (and noticed!) nearly every time. That’s a lot of exposure.

Also, digital billboards can’t be turned off. There’s no technology to fast forward through them. They work for your company 24 hours a day for every day they’re up. That puts your business in front of a lot of people for extended periods of time. This is the reason billboards and other forms of outdoor advertising are still incredibly effective. It’s simply an excellent way to increase your brand awareness.

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Your Digital Billboard Experts In Downtown Atlanta!

Reach your audience every day with high profile billboard advertising. We have both traditional billboards along with the newer options of digital billboards. Both can be very effective for driving more customers to your business.

Broadcast your message with billboards on both static and digital options and get all the info you need from pricing to availability to find the right billboard for you! Call us today (770) 391-8528, or fill out the form in the link below for more information.

 

Types of Outdoor Advertising

The staff at Billboard Connection have the experience and expertise to help you develop a successful outdoor advertising strategy. We look at your marketing goals and explore ways to help you make those goals a reality. Some of our options include:

  • Billboards
  • Bus stop ads
  • Taxi ads
  • Mall Advertising
  • Digital billboards
  • Movie Theater Advertising
  • Mobile billboards & More
  • Let’s talk about how we can help you maximize your exposure and get your phone ringing more.
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How Much Does It Cost To Rent A Billboard In Downtown Atlanta?

It’s the number one question we get asked by people interested in renting a billboard. The only problem is, the answer is always, “It depends!” More often than not,

  • Factors involved in renting a billboard include:
  • The type of billboards- poster type or digital
  • Location of the billboard
  • Number of billboards to be included in your campaign
  • Length of time to rent the billboard

These are the primary factors to consider whenever renting a billboard in Downtown Atlanta. Let our knowledgeable staff help you identify all the factors involved so we can create the right outdoor advertising campaign for our business and budget.

Facts About Billboards & Outdoor Advertising

In 2017, a study came out that revealed that people around Atlanta spend an average of 70 hours in traffic jams. That’s a lot of time to look around. Plus, nearly 14% of drivers in Atlanta spend 90 minutes or more in their commute to work. Outdoor advertising turns these seemingly awful numbers around and puts them to work on your behalf.

Interstate 75 and 285 sees hundreds of thousands of cars on a daily basis. Stop and imagine being able to exposure your business to that much traffic. Now, think of capturing a percentage of that business. This is the power of billboard advertising- it’s available to you for less than you imagine.

Renting a billboard, like all marketing, is about investing in your business wisely. The key is to consider the return on the investment. If you look at the average revenue the your typical client brings in, it can be easy to see how the numbers can easily make sense for including billboard ads in your marketing mix.

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Do Billboards Work?

This is another question we get asked all the time. A study was carried out a few years ago that revealed that 77% of the participants in the study remembered seeing a specific billboard and more than 50% of the people were able to recall the details of the company along with the product/service displayed. With digital billboards, the retention rate was even better. Clearly, no type of advertising captures everyone, but it’s clear that billboards and other forms of outdoor advertising sticks with people.

Billboard advertising can:

  • Improve your brand awareness
  • Remind your potential customers about your business repeatedly
  • Help you establish or maintain “top of mind” awareness
  • Make you seem all over town
  • Embed your brand
  • Put your business in front of thousands

When you consider that most of us think about things we need to buy while driving around, billboards can be a timely reminder. More than half of purchasing decisions are made on the commute to work. This means that outdoor advertising can help tip the scales toward your business.

Where Do You Want Your Business Seen?

Whether you serve your customers locally or you provide a product or service that’s not geographically anchored, billboards and outdoor advertising introduce your business to new customers everywhere. We can help you identify the right type of outdoor advertising campaign using both traditional and digital billboards to spread your brand across Downtown Atlanta. We work hard to bring to help you get the most out of your marketing dollars. Call us and let’s get more business today.

About Downtown Atlanta

Downtown Atlanta is the central business district of Atlanta, Georgia, United States. The largest of the city’s three commercial districts, it is the location of many corporate or regional headquarters; city, county, state and federal government facilities; Georgia State University; sporting venues; and most of Atlanta’s tourist attractions. It measures approximately four square miles, and had 26,700 residents as of 2010. Similar to other central business districts in the United States, it has recently undergone a transformation that included the construction of new condos and lofts, renovation of historic buildings, and arrival of new residents and businesses.

Click here for more information about transit advertising in downtown Atlanta

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Billboards Convert

A study published a few years ago found that more than 30% of people viewing a passing billboard bought the product or service the following week. There are other forms of marketing that don’t come close to that return on investment. That’s why billboards remain a powerful marketing tool.

Testimonials

Neal and the rest of the Billboard Connection team provided outstanding customer service during the time I worked with them. The billboards they have provided have been a huge help in marketing my business with low prices and again great customer support. Thank you!!

Tim Smith

Ash Welborn Ins.

Staff very friendly and knowledgeable about marketing. Great customer service that is always there to help you with you with your advertising. Give them a call ASAP for any of your outdoor marketing needs nation wide! 5*

Daniel Cauley

Dawn to Dusk Tek

Billboard Connection quickly provided us high traffic billboards in the areas we needed, at a lower price than the local competitors. Their customer service was excellent as they were honest about all costs and even helped us with designing an effective billboard campaign. Billboard Connection was a pleasure to work with and I’d recommend their services to any business looking to make an impact in their local area.

John Cournoyer Jr.

Webster First Federal Credit Union

Neal's been a real pleasure to work with over the last several years. I always feel he is looking out for my company's best interest. In this day and age with so many options its not so easy to say. Thanks again.

Micah Serwitz

Instead of Flowers

Billboard Connection and Neal Spencer are excellent media partners for Chandley Communications Inc. They're responsive, knowledgeable and provide excellent monthly reporting for our clients. Great company, honest rep and a strong part of our media mix.

Robin Chandley

Chandley Communications Inc.

Popular Billboard Locations
in the United States

In the United States, there are over 500,000 billboards. We are your connection for EVERY billboard in EVERY market with 100% access, making it simple and convenient.

We do all of the work in locating the best billboard for the best rate, making the process simple and convenient for our clients.

Free up your time and let Billboard Connection take care of your outdoor advertising needs!

Contact Us for a request quote today!

Popular Georgia Billboard Locations:

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Digital Billboard Advertising Service Area

We work with a wide variety of business around the Marietta area. In fact, we work with clients all around the metro Atlanta area including Kennesaw, Cumming, Douglasville and more. Call us and let’s talk about how we can help you make the most out of traffic in Atlanta.